Tag Archives: David Hornblass of HornRock Properties

Morris County’s Mountain Lakes A Popular Residential Choice For Homebuyers

LEGACY OF MOUNTAIN LAKES

LEGACY OF MOUNTAIN LAKES

Quaint Borough Draws Many With Close-Knit Environment and Commuter-Friendly Location

MOUNTAIN LAKES, N.J. – Lying just 30 miles outside of New York City, the Borough of Mountain Lakes is a scene out of a classic Norman Rockwell painting defined by heavily wooded terrain, rolling hills and streetscapes of dramatic flair.

Situated in the middle of suburban Morris County, the quaint Borough has historically been a popular residential destination for those who want all that attributes of small-town living in a location that’s not only ideal for raising a family, but is also in close proximity to the area’s major business and entertainment centers.

Distinctive homes, an abundance of lifestyle opportunities, highly-regarded school system and overwhelming sense of serenity and security are just some of the attributes that consistently have Mountain Lakes ranked as one of  New Jersey Monthly’s “Best Places to Live” in the state.

“The majority of Mountain Lakes’ base is made up of residents who commute to work in Manhattan, Morristown and other nearby Cities,” says David Hornblass, a principal of HornRock Properties, a real estate developer which is active in the Borough.

“These families have been attracted to award-winning school district and easy access to major highways such as Route 287, 80 and 46, as well as public transportation at New Jersey Transit’s Mountain Lakes Train Station which whisks commuters into Newark Penn Station, Hoboken and New York City.  Add in the close-knit, neighborly environment and it’s easy to see why so many are choosing Mountain Lakes as the place to raise their families.”

The award-winning Mountain Lakes public school system has received many accolades.  Most recently, the High School was ranked as the seventh best public high school in the state in the August issue of New Jersey Monthly’s Top High Schools.

With its winding country roads and bucolic lakes, Mountain Lakes provides a serene oasis that is minutes from world-class shopping, entertainment and recreation.  Within the Borough itself are the Torne County Park, nine lakes, golf courses, as well as countless recreational programs at the Lakeland Hills Family YMCA.  Nearby, historic Morristown boasts upscale restaurants, shopping and theatre and concert venues.

The sought-after lifestyle of Mountain Lakes is driving demand and generating strong interest in homes for sale throughout the Borough.  The large desire to live in one of the state’s most desirable communities is evident at Legacy of Mountain Lakes, an upscale collection of townhomes which HornRock Properties recently opened to an enthusiastic buying public.

“From the day we opened our doors, a wide range of homebuyers have expressed tremendous interest in these homes,” says Maurice Hornblass, also a principal of HornRock Properties. “Of course, young couples and single-professionals are jumping at the opportunity to purchase a spacious, well-appointed home in the Borough.

“Empty-nesters who want the opportunity to reside in an upscale care-free environment, yet still remain close to friends and family in northern New Jersey are also attracted to our convenient location and low maintenance lifestyle.”

HornRock Properties has reported significant initial interest in the “Quick Delivery” homes which have been released for sale at Legacy of Mountain Lakes.  The homes provide move-in dates soon after purchasing.   These exquisite residences provide sophisticated buyers the ideal scenario of owning a brand new home complete with cutting-edge designer finishes and appointments, and the opportunity to be enjoying their Mountain Lakes lifestyle in time for the Holiday season.

“These homes are perfect for those who want a newly-built residence, but can’t afford to wait the typical four-to-six months for construction to be completed,” says Maurice.  “This includes homebuyers relocating to the area, those who have already sold their current home or purchasers whose personal living situation has changed.

“With fast delivery dates, prospective buyers will be residing in these upscale townhomes shortly after they make their decision to purchase.  Better yet, the homes provide all the advantages of new construction such as peace of mind, the latest interior features and lower maintenance and energy costs.”

The “Quick Delivery” homes feature three-bedrooms plus a bonus room and 4,949 square feet of luxury living space.  Priced starting at $899,900, the homes offer 4.5 bathrooms, two-car garages and finished walk-out basement with gas fireplace and full bath.

The quick delivery homes stand out due to a very high level of trim details and features normally available only in expensive custom homes.  Among the luxury features lining these residences are hardwood stairs, gourmet kitchens with island breakfast bar, granite countertops and stainless steel appliances and expansive master suite with walk-in closets and lavish master bath with granite countertops, Kohler fixtures, spa tubs and upgraded tile floor.  Homes also boast two decks off the kitchen and master bedroom suite.

“The level of luxury is further enhance in one of the homes which also features a completely furnished wet bar in the basement with wine fridge and granite countertops and an elevator,” says David.

The “Quick Delivery” homes join a new offering of 37 residences which have opened for preview sales at The Legacy of Mountain Lakes.

Two new distinctive housing collections are being offered — the “Carriage Home Series” featuring three-story townhomes ranging from 2,162 to 2,236 finished square-feet of luxury space and the “Signature Home Series” offering two-story townhomes ranging from 2,829-2,853 square feet.

Townhomes at The Legacy of Mountain Lakes are initially priced from the high-$500,000s for the “Carriage Home Series” and upper-$700,000s for the “Signature Home Series.” All homes will include a long list of designer appointments and upscale features.

The two separate housing collections offered at The Legacy both boast tremendous interior spaces and a host of upscale design elements.  The “Carriage Home Series” will feature three-bedroom residences with boast 2 full baths and 2 half baths and one- or two-car garages.

The three-bedroom, 2 ½ bath “Signature Home Series” homes will boast unfinished walk-out basements and two-car garages.  Buyers who purchase optional upgrade packages can expand their living space to more than 4,700 square feet in the residences. Optional finished basements, elevators and loft spaces which can be used as an additional bedroom with full bath are available. Each of these residences will back to wooded areas for additional privacy.

Construction on the new townhomes is booming with framing well underway for the initial ten homes.  The development timeline at Legacy of Mountain Lakes will include the official opening of professionally-decorated Signature Series model homes at the community in early 2014.

For additional information on Legacy of Mountain Lakes, please call 973-265-0899 or visit www.legacyofmountainlakes.com.

About HornRock Properties

Led by brothers David and Maurice Hornblass, HornRock Properties is a rising development company that’s quickly gaining a strong foothold in the mid-Atlantic region. The Paramus, N.J.-based developer of residential and commercial properties is building a sterling reputation for signature properties that combine quality construction, dramatic homes and a personal approach to customer service.  In addition to Legacy of Mountain Lakes, HornRock Properties has launched an aggressive acquisition program to significantly expand its portfolio in the Northeast by acquiring real estate developments, with a focus on the New York/New Jersey urban and suburban markets.

THE LEGACY OF MOUNTAIN LAKES MOVES TOWARDS SPRING PREVIEW OPENING IN MORRIS COUNTY

Carriage JPEGGround is Broken For New Townhome Models At Luxury Neighborhood in Sought-After Locale

MOUNTAIN LAKES, N.J. – – The Legacy of Mountain Lakes has taken significant steps forward as it moves towards its preview sales opening later this spring in this sought after Morris County Borough.

Ground was recently broken for new townhome model buildings which will feature professionally-decorated residences that represent both of the community’s two distinct housing collections – the Signature and Carriage Series, according to HornRock Properties, developer of the intimate collection of just 39 residences rising on a distinctly suburban site.

The homes are expected to be completed and ready for viewing this summer.

“This is a very exciting time at The Legacy as we quickly progress toward our preview opening,” says David Hornblass of HornRock Properties.

“The model homes will play an important role in the sales program by allowing prospects to see first-hand the elegance, luxury and appeal that will differentiate The Legacy from any similar community in this area. In the meantime, we plan to provide hard hat walking tours of these homes as construction progresses and detailed information including brochures, renderings and more to allow our buyers to make an informed decision on the purchase.”

Preview sales will open shortly for those who have added their name to the VIP priority list at The Legacy. To participate in the preview opening, interested prospects can still join the growing list by visiting www.legacyofmountainlakes.com.

“We’ll only be releasing a limited number of homes in our initial phase and we expect these residences to be snapped up quickly,” David says. “As a result, we’ve already had a large number of prospects join our VIP List to ensure they are one of the first through the door.”

Townhomes are expected to be preview priced from the upper-$500,000s for the “Carriage Home Series” and upper-$700,000s for the “Signature Series.”

The two separate housing collections offered at The Legacy both boast tremendous interior spaces and a host of upscale design elements. The “Carriage Home Series” will feature three-story townhomes ranging from 2,162 to 2,236 finished square-feet of luxury space. The three-bedroom residences will boast 2 full baths and 2 half baths and one- or two-car garages.

The “Signature Home Series” will feature two-story townhomes with unfinished walk-out basements and two-car garages. The three-bedroom, 2 ½-bath homes will range from 2,829-2,853 square feet with the standard layout, but buyers who purchase optional upgrade packages can expand their living space to more than 4,700 square feet. Optional finished basements, elevators and loft spaces which can be used as an additional bedroom with full bath are available. Each of the residences will back to wooded areas for additional privacy.

“We expect this community and these homes to have broad appeal to homebuyers,” adds Maurice Hornblass, also of HornRock Properties. “For example, empty-nesters who want the opportunity to reside in an upscale care-free environment, yet still remain close to friends and family in northern New Jersey will certainly appreciate the prestigious Mountain Lakes location.

“Professional couples will be attracted to the spacious, well-appointed interior layouts which provide plenty of room for sophisticated living, entertaining family and friends and so much more.”

Situated at the intersection of Morris Avenue and Fanny Road, Legacy of Mountain Lakes offers a superb Morris County location characterized by winding country roads, bucolic lakes and heavily wooded terrain. While the community unquestionably offers a prestigious address, a close proximity to major transportation including Routes 46, 287 and 80 also brings residents minutes from world class shopping, entertainment and major business centers.

“The shops, services, museums and theatres of historic Morristown are just 15 minutes away and there are a number of golf courses, country clubs and other entertainment pursuits for Mountain Lakes residents to enjoy,” says David. “What‘s more, New Jersey Transit trains at the Mountain Lakes station whisk commuters into Newark Penn Station, Hoboken and New York City.”

Home to countless parks and nine lakes, Mountain Lakes provides a variety of recreational activities right in the heart of one of northern New Jersey’s most picturesque settings. The Borough boasts one of the state’s top public schools systems, with Mountain Lakes High School recently ranked number 7 on New Jersey Monthly’s 2012 annual ranking of Top Public High Schools in New Jersey.

About HornRock Properties

Led by brothers Maurice and David Hornblass, HornRock Properties is a rising development company that’s quickly gaining a strong foothold in the mid-Atlantic region. The Paramus, N.J.-based developer of residential and commercial properties is building a sterling reputation for signature properties that combine quality construction, dramatic homes and a personal approach to customer service. In addition to Legacy of Mountain Lakes, HornRock Properties has launched an aggressive acquisition program to significantly expand its portfolio in the Northeast by acquiring real estate developments, with a focus on the New York/New Jersey urban and suburban markets.

N.J. home building permits rise in 2012 in housing construction

NOrthJersey

By KATHLEEN LYNN/RECORD Staff Writter

After three years of deeply depressed home construction activity, building permits in New Jersey jumped by a third last year, buoyed by multifamily construction.

While the number of units approved by the state, almost 18,000, remained far below the annual averages of a decade ago, it made 2012 the busiest year for housing construction since 2008, according to U.S. census figures.

Nationally, housing permits also remained below long-term averages but rose 31 percent from 2011.

“I think the market has definitely bottomed out,” said New Jersey Builders Association President Winfield E. Ziegenfuss Jr., a Gloucester County builder.

“We can anticipate another year of continued growth,” said Patrick O’Keefe, an economist with CohnReznick of Roseland. O’Keefe predicted that more than 20,000 units would be approved in 2013 — possibly as many as 22,000.

Fifty-eight percent of the 2012 activity was in multifamily units, especially rentals, where demand is higher because many consumers still can’t qualify for mortgages.

That’s the biggest share of multifamily construction on record, which dates to 1980, and it’s probably the highest since the start of the suburban building boom in the early 1950s, O’Keefe said.

Jonathan Schwartz of BNE Real Estate Group in Livingston, which is finishing a 194-unit rental building in Fort Lee, said, “We feel that the millennial generation is certainly more focused on renting.” The building, called Twenty50, was originally planned as a condominium, but as the market shifted, BNE got permission for rentals instead, following a trend of the last few years.

Banks seem willing to lend money to builders more for rental projects than for for-sale housing.

“Banks all want to be in the multi-family space because they see the demand for that,” said Joseph Langan, president of River Drive Construction, which recently completed a 108-unit rental building in Elmwood Park.

River Drive Construction expects to finish a second phase of the project, a 51-unit mixed-use building, by year’s end. And BNE recently started construction on a 316-unit rental building in East Rutherford, near the New Jersey Turnpike, as well as a 139-unit project in Jersey City.

These buildings are just a few examples of a trend: Almost 30 percent of the construction activity statewide last year was in Bergen and Hudson counties, split roughly evenly between the two counties.

“People want to be close to where the jobs are, which is in the city,” Schwartz said.

While most of the current activity is in the rental market, some builders are betting on for-sale housing. Paramus-based HornRock Properties took over a town house project planned in Mountain Lakes in Morris County from another developer after the housing bust.

Because there was so little construction over the last several years, “we feel there’s a pent-up demand,” said Maurice Hornblass, a principal with HornRock.

The properties have been redesigned and will now start in the high $500,000s, down from more than $1 million under the previous developer.

“The market has certainly readjusted,” Hornblass said. “Everyone is price-conscious. People want to get a lot of bang for their buck.”

PRINCIPLES OF HORNROCK PROPERTIES ACCEPT AWARD FOR BEST INTERIORS ON BEHALF OF HIGHPOINTE AT WOODBURY JUNCTION

The National Association of Home Builders Notes the Orange County, NY, Community Boasts One of the Six Best Designed Interior Spaces in the USA and Canada for its Size Category

MAURICE & DAVID HORNBLASS OF HORNROCK PROPERTIES

MONROE-WOODBURY, N.Y. – – David and Maurice Hornblass, the Principles of HornRock Properties, recently accepted a Silver Award from the National Association of Home Builders at the organization’s annual national conference in Orlando, Fla. The Silver Award was for the “Best Interiors” award category for homes between 1,500 and 2,500 square feet, and honored HornRock’s HighPointe at Woodbury Junction property in the town of Central Valley, N.Y.

The award recognizes HighPointe at Woodbury Junction’s interior space as being among the top six in the United States and Canada for homes in its size category. The model home was merchandised by Lita Dirks & Co.

“We are thrilled to receive this award from the NAHB and honored that our homes at HighPointe at Woodbury Junction have been so well received by both our fellow industry members and the home buying public,” said Maurice Hornblass. “This award is a testament to the thoughtful design of our homes and to the hard work every single one of our team members have put into the property since day one.”

Created to embrace everything that makes life in the Hudson Valley special, HighPointe at Woodbury Junction is a family-friendly community situated on the top of a ridge in the town of Central Valley, near exit 16 of the New York Thruway. The community’s panoramic mountaintop views, quality construction and thoughtful architecture alone distinguish it from neighboring communities, while the exceptional interior spaces rival those found in more upscale homes. Three-, four- and five-bedroom homes are offered, with 2,040 to 3,277 square feet of living space available and prices starting from $397,900.

“When we set out to create this community, we knew we had an ideal location that was going to offer residents convenience and stunning mountaintop views,” said David Hornblass. “So we turned our attention to the interior and focused on making the living space as efficient, functional and elegant as possible. This award is truly an honor, but the greatest satisfaction comes from hearing our residents tell us how much they are enjoying their new home.”

Builder Marketing Services Co, Inc. is the exclusive sales and marketing agent for HighPointe at Woodbury Junction.

For more information on HighPointe at Woodbury Junction, call (800) 689-3320 or visit www.HighPointeWoodbury.com. For more information on the NAHB’s National Sales & Marketing Council’s national awards, visit www.TheNationals.com.

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HIGHPOINTE AT WOODBURY JUNCTION HOLDS GRAND OPENING IN ORANGE COUNTY, NY

HighPointe at Woodbury Junction is a series of stylish new construction homes in scenic Central Valley, NY.

MONROE-WOODBURY, N.Y. – – HighPointe at Woodbury Junction, HornRock Properties’ collection of stylish single family homes in the HighPointe section of the well-established Woodbury Junction community, will make its official Grand Opening starting Friday September 16th in Central Valley, N.Y,

The public grand opening comes on the heels of an incredibly successful preview opening in which several homes at the intimate offering of just 25 residences were reserved.

The sought-after community debuts with a fully-decorated model home, providing visitors a firsthand look at the well-conceptualized, spacious floorplans that have resulted in strong buyer interest so far.  Merchandised by renowned interior designer Lita Dirks & Co., the luxurious four-bedroom “Durham” model boasts a three-car garage, large bonus room, 2 ½ baths and 2,928 square feet of majestic living space that includes a variety of upscale furnishings and accessories.

HornRock’s HighPointe at Woodbury Junction distinguishes itself from its neighboring competition with an unrivaled sense of architectural style, gracious floor plans and incredible value.

“Despite the traditionally slow summer sales months, we opened HighPointe at Woodbury Junction to ourVIPlist with great success,” says David Hornblass of HornRock Properties. “Homebuyers are embracing the chance to own the home of their dreams in a family-friendly community at extremely competitive prices.

“We’ve had a lot of interest from people inRocklandCounty,BergenCountyand the outer boroughs ofNew York City, as well as a number of people from out of state who are moving to the area to work in Manhattan and even nearby West Point. We expect activity to increase even further now that word of HighPointe’s ‘Grand Opening’ is spreading.”

Four home designs are offered at HighPointe, with prices ranging from $397,900 to the upper $400,000s. Residences are available with 3 to 5 bedrooms in three architectural styles including Traditional, Farmhouse and an Arts & Crafts design. All homes include cutting-edge open and spacious floor plans for today’s lifestyle, a full unfinished basement, two-car garage, granite kitchen counters, GE stainless appliances, Kohler fixtures and much more. Designer upgrades include three-car garages, bonus rooms, porches, patios and the latest stylized decorative items.

HighPointe at Woodbury Junction was created to embrace all that makes life in theHudsonValleyso special and to provide a commuter-friendly enclave for workers who commute toNew York Cityor other nearby centers of employment. A location less than two miles from Exit 16 of the New York Thruway affords a quick, one-hour drive into the city. The Harriman Train Station is also less than two miles away, offering a 75-minute commute to mid-town via Metro North.  There is fast, efficient commuter bus service to the Port Authority, while nearby well-established highways make working in adjacent Westchester and Bergen Counties equally convenient.

The homes at HighPointe at Woodbury Junction are complemented by planned resort-inspired amenities, such as a swimming pool and clubhouse, as well as magnificent views of the ever-changing Orange County landscape.

“The award-winning Monroe Woodbury Central School Districtis another big draw for families,” Mr. Hornblass said. “We carefully chose this location so that families could be near their places of employment and still enjoy a comfortable environment for raising their children in a community where kids can actually walk to school. There are numerous parks, hiking trails and other forms of outdoor recreation in the area and the Town’s ‘Woodbury Rec’ program provides swimming, boating, day camps, fishing, sports fields and other programs for children of all ages.”

For more information on the HighPointe at Woodbury Junction Grand Opening, please call (800) 689-3320 or visit www.HighPointeWoodbury.com. The sales office is open Friday through Tuesday from11 a.m. to5 p.m.  To visit the model home, take the NYS Thruway North to Exit 16, after toll take the first exit on right (Woodbury Common). Go straight through traffic light onto Nininger Rd. Proceed 1/2 mile and make a right onto Dunderberg Road. Proceed to first light.  Turn left and proceed 1/2 mile to theHighPointeSalesCenter. Brokers are welcome.

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