A Special Night at The Mall at Short Hills Will
Raise Money For Breast Cancer Research
SHORT HILLS, NJ – The Cure Breast Cancer Foundation, Inc. (CBCF) is teaming up with Saks Fifth Avenue to “Shop For A Cure,” an exclusive shopping event that will feature a fashion show highlighting the most popular fall styles.
The special night will take place on Thursday, September 22nd from 6:30 to 9:00 p.m. at Saks Fifth Avenue in the The Mall at Short Hills in Short Hills, New Jersey. A portion of the event sales will benefit the Cure Breast Cancer Foundation (CBCF), a non-profit 501(c) 3 organization which supports breast cancer research under the direction of Dr. Larry Norton, the Deputy Physician-in-Chief for Breast Cancer Programs and the Medical Director of the Evelyn H. Lauder Breast Center at Memorial Sloan-Kettering Cancer Center.
Guests will delight in a dinner reception where Dr. Larry Norton, the Foundation’s Scientific Advisor, will address the guests. The Event will also feature a Chanel Makeup Artist, who will be on hand for consultations and each attendee will receive a deluxe gift bag provided by Chanel! Additionally, Ippolita will be on location for a private trunk show.
To reserve a seat at CBCF’s “Shop For A Cure,” please call (973) 471-CBCF (2223) or email leslye@curebreastcancerfoundation.org.
“While our 1st Annual Fashion Show was a huge success, we wanted to take 2011 to the next level by creating an event that would stand out and a shopping spree with a purpose is certainly unique,” says CBCF Executive Director Leslye Schulman. “We’re extremely fortunate to partner with Saks Fifth Avenue whose incredible generosity illustrates their dedication to the communities they serve and commitment to support charitable endeavors.”
“Thanks to their efforts, ‘Shop For A Cure’ is quickly shaping up to be a terrific event and a tremendous opportunity to enjoy an incredibly fun-filled night of fashion and beauty.”
Since its inception in December 2007, CBCF has raised in excess of $2 million through events such as the fashion show, golf outings and more. Fully 100% of its net fundraising proceeds received by the foundation are donated to the Memorial Sloan-Kettering Cancer Center in Manhattan and other national and international cancer research facilities to support the ground-breaking research being conducted under the direction of noted oncologist Dr. Larry Norton.
Dr. Norton’s research focuses on the theory of breast cancer “self seeding”: the ability of breast cancer cells to move and start new cancers growing, not only in distant organs like the bones and liver (called metastases), but in the breast itself. This behavior is referred to as “self seeding” as it recalls the way weeds take over a garden: not by the growth of each individual weed plant, but by the seeding of new weed plants that grow in a confluent fashion. By this concept, breast cancer is not one mass, but rather a collection of contiguous smaller masses.
This method of growth is indeed true in certain experimental models and research is ongoing to prove that it happens in people as well. It explains many aspects of cancer: rapid growth, disorganization, formation of new blood vessels, need to irradiate a breast after a lumpectomy for cancer and the association of all of the above with distant metastases. If correct, it will provide new targets for the development of drugs to treat and prevent cancer. Since “seeding” is an abnormal process—as opposed to the normal process of mitosis—such drugs may not only be more effective, but less toxic as well. Hence, the concept of self-seeding is not only interesting from the point of view of biology, but also possibly very important in the design of better approaches to cancer management and prevention, as well as in finding a cure.
For additional information on CBCF, please call (973) 471-CBCF (2223), email info@curebreastcancerfoundation.org, or visit www.curebreastcancerfoundation.org.
Cure Breast Cancer Foundation
The Cure Breast Cancer Foundation (CBCF), is a Clifton, N.J. –based not-for-profit 501(c)3 charity devoted to fund breast cancer research on the growth and spreading of breast cancer cells, also known as the theory of self-seeding, at the Memorial Sloan-Kettering Cancer Center in Manhattan and other national and international cancer research facilities under the direction of Dr. Larry Norton. The founder and president is Carly Abramson. Her father, Andrew Abramson, is treasurer. Leslye Schulman is Executive Director. For more information, call (973) 471-CBCF (2223), e-mail info@curebreastcancerfoundation.org or visit http://www.curebreastcancerfoundation.org.
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