Active Adult Homebuyers Spurred to Act during Busy Spring Selling Season

2MB Royce Brook SFHILLSBOROUGH, N.J. – The active adult real estate market is gearing up for what has historically been its most active selling season.  Warmer spring weather has traditionally translated into a noticeable increase in sales recorded at resort-inspired communities geared towards the lifestyle of those aged 55 and older.

To prepare for the expected push and take advantage of outstanding housing opportunities in the spring market, active adults have been listing existing homes for sale to ensure they can be enjoying an activity-rich environment as soon as possible.  In fact, a recent report by the National Association of Realtors (NAR) showed that older baby boomers (23 percent) and younger boomers (20 percent) represented a significant share of home sellers in the past year.

“Active adults recognize now is the time to place their home on the market,” says Sally Christie, Sales Manager at Gateway at Royce Brook, a single-family active adult neighborhood recently introduced by Premier Development in Somerset County’s Hillsborough Township.

“Over the past month, we’ve seen more and more visitors who are anxious to begin living in an adult-specific community and have already started the process of selling their home. While a new relaxed, maintenance-free lifestyle is certainly the driving factor, they also realize overall housing conditions are picking up and it’s the perfect scenario to take advantage of a favorable market.”

Gateway at Royce Brook exemplifies the type of value-laden purchasing opportunities active adults are jumping at in the spring market.  The collection of luxurious two-story single-family homes is celebrating its Preview Opening where homebuyers receive significant savings thanks to special pre-construction pricing from just $429,900.

Homes at Gateway at Royce Brook are appointed with the latest designer features and finishes.  The spacious interiors include three or three-and-a-half-baths, gourmet kitchens that open to two-story family rooms, breakfast nooks, laundry rooms, formal living and dining rooms, luxurious master bedroom suites with lavish master baths, and much more. Select homes will also offer two-story entry foyers and living rooms.

“We also have cul-de-sac locations and several beautiful homesites backing up to wooded conservation space,” Ms. Christie adds.

A leading New Jersey active adult developer, Premier Development has a proven track record for providing the perfect living environment for those 55 and older by introducing luxury homes with an abundance of amenities in the finest residential locations.  The homebuilder is now taking all the attributes desired by past adult homebuyers at award-winning communities such as Canal Walk in Franklin Township and incorporating them into Gateway at Royce Brook.

“What we’ve found is today’s active adults want to reside in homes that provide a similar level of luxury and space that they’re accustomed to,” Ms. Christie adds.  “We’ve created layouts that are open and comfortable, yet still offer preferred elements such as first-floor master suites, optional full basements on select properties, guest suites, expansive lofts, two-car garages and more.

“We’ve placed these homes in one of New Jersey’s superb addresses with an exciting suburban atmosphere in and around Hillsborough.   We then added world-class amenities to create a vibrant, activity-rich neighborhood for our residents to enjoy.”

Bolstering the enviable lifestyle at Gateway at Royce Brook is a comprehensive on-site amenity package that offers a resort-inspired setting right outside the door.  Homeowners will enjoy a brand new clubhouse and recreation center with sparkling outdoor pool, tennis court, state-of-the-art fitness center, yoga studio, billiards, shuffleboard, bocce, saunas, ballroom and library.

“Gateway at Royce Brook is an exciting new residential community that offers style, convenience and so much more,” Ms. Christie says.  “It’s a complete package that’s very attractive to active adults.”

Situated at 110 Falcon Road, Gateway at Royce Brook is conveniently located in the heart of central New Jersey and a short trip away from Princeton and Somerville.  The community is surrounded by a network of major highways including Routes 206 and 287 providing easy access to the major business centers of northern New Jersey, Philadelphia and New York City just 50 miles away.

Named one of Money Magazine’s Best Places to Live, Hillsborough also provides a wealth of cultural, entertainment and recreational activities within its borders.  The Township is home to Duke Farms, the Royce Brook and Neshanic Valley Golf Course and countless parks and recreation centers.  Shopping is also available within the township at Nelson’s Corner and the Hillsborough Promenade or at the nearby Bridgewater Mall, as well as boutique shopping in Princeton.

Gateway at Royce Brook is expected to have professionally-decorated single-family model homes available to view this spring.

For additional information on Gateway at Royce Brook, please call (908) 874-3100 or visit  The GPS address for Gateway at Royce Brook is 110 Falcon Road, Hillsborough, NJ, 08844.

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